9 October 2008, Thursday / HEYBELİ HALL / 11.00 - 12.00
Communication Solutions Compliant with Any Device and Environment	Standards at Communication Technologies
Today, the global business world does no longer want to work and communicate in closed systems, which can only be used by itself but prefers to communicate with the outside world without experiencing dissonance. At the same time, it does not be dependent on a single company in its technology investments. How can we provide interoperability and consonance in communication technologies?
Alp Özacar - Aastra Turkey, General Manager Dr. Roger Hage - Aastra Middle East and North Africa, Business Development and Marketing, Vice President
9 October 2008, Thursday / BÜYÜKADA HALL / 11.00 - 12.00
Guaranty Your Future	Business Continuity
In case of an unexpected situation or disaster, it is of utmost importance, that the continuity of critical business functions of enterprises is provided. The definition of critical business processes in enterprises, turning responsibilities into urgent actions in crisis situations, the method of managing the crisis in a systematic way by sharing the crisis management and business rescue among the teams, will guaranty the future of that enterprise.
Mete Eminağaoğlu - Navigator, Assistant General Manager Burak Bestel - Navigator, Line Manager, Information Security and IT Quality Assurance
9 October 2008, Thursday / KINALI HALL / 11.00 - 12.00
A Step Forward to Interactive and Shared Marketing	Marketing in the Age of Web 2.0
IThe visitor profile, which until yesterday was divided into `producers` and `consumers in the world of Internet, has changed its nature with the Web 2.0 technology. Now, the content is generated and consumed by users. It provides a live platform, where dynamic and interactive, instant production and consumption are experienced. The characteristics of an interactive and sharing new era offer big opportunities to brands.
Arda Kutsal - Crenvo Danışmanlık, General Manager Ayça Arsan - Kariyer.net, Marketing Director Aytaç Mestçi - InternetPazarlama.Net, Interactive Web Marketing Consultant
9 October 2008, Thursday / HEYBELİ HALL / 12.15 - 13.15
Central Information Management and the Rediscovery of Knowledge	Veritabanı/Veriambarı Çözümleri
The growing volume of information of enterprises forces them to keep a data storage, which may be sound and fundamental for an effective business intelligence solution. This presentation will inform about the developments in the field of business intelligence and data storage world, about the concept of Competency Centers for an effective data storage solution and other issues, which have to be taken into consideration.
Ruhver Barengi - DSS Technology, Managing Partner, Technology Director
9 October 2008, Thursday / BÜYÜKADA HALL / 12.15 - 13.15
Solutions Increasing the Added Value of Your Business	Broadband Technologies
In parallel to the growing of the needs for access and communication, high speed and capacity data exchange has come to the order of the enterprises. Broadband technologies do not only provide data transmission but also qualitative and high speed communication of voice and video. While the world is talking about expanding broadband services based on broadband technologies, this issue has still to be developed by the support of legal regulations in Turkey.
Barbaros Özdemir - Tellcom, Corporate Sales and Marketing Assistant General Manager Ceyhun Özata - Tellcom, Customer Experience Management Assistant General Manager S. Güven Koca - Garanti Teknoloji, Business Unit Manager, Field Management M. Önder Kaplancık - Teknosa, Information Technologies Director
9 October 2008, Thursday / KINALI HALL / 12.15 - 13.15
The Other Name Of Fast Internet	WiMax
WiMax, the other name for fast, wireless and broadband Internet, offers access with a speed of 10 Megabit and higher within the covarage field of 3-10 km diameters. WiMax technology, which is based on fixed wireless technology, will contribute mainly to speed and efficiency of enterprises, when the legal regulations have been issued.
Giorgio Tenerini - Alvarion, Sales Director, West Europe Yalım Eriştiren - Intel Türkiye, Business Development Manager
9 October 2008, Thursday / HEYBELİ HALL / 14.00 - 15.00
Can You Survive without Concentrating on Your Core Business?	Outsourcing for Business
In today’s and tomorrow’s global business world to devolve your non-core mission critical business to the experts will become indispensable for risk management, cost advantage, service continuity and competitive advantage. The new service concept, what can be defined as business operator will bring 7/24 service and global coverage and it is not only functional but includes performance guarantee.
Philippe Tarcher - BT Global Services, Marketing Europe, Middle East and Africa, Vice President
9 October 2008, Thursday / BÜYÜKADA HALL / 14.00 - 15.00
Competition at the Fixed Telecom Services from Consumers’ View	Full Liberalisation
The lack of effective competition in the fixed voice services and broadband access market prevents foreign direct investment and the development of the telecom sector. In addition to this, consumers are not provided with the freedom of choice of getting telecom services from different alternatives. What are the critical factors to have a full liberalisation at the fixed telecom services?
Moderator: Abdullah Raşit Gülhan - SinerjiTürk, Chairman of the Board Tunca Akkaya - Businessman Assocation of Mobile Communication Systems and Services (MOBİSAD), Sectoral Research Commission Member Murat Dikici - Association of Telecommunications Businessmen (TÜTED), Chairman of the Board Mehmet Çelebiler - Turkish Competitive Telco Operators Association (TELKODER), Acting Chairman of the Board Savaş Ünsal - Tellcom, Member of the Board Engin Başaran - TÜDER, Chairman* Telecommunications Authority, Board Member Baha Karabudak - Economic Policy Research Foundation of Turkey (TEPAV), Director*
9 October 2008, Thursday / HEYBELİ HALL / 15.15 - 16.15
Proactive Management of Next-generation Networks	Network Technologies and Management
Increasing size of the computer and internet usage, also growing up mobility and changing definition of work as informatics, makes performance and network management of carrying this communication as important as software on these systems. In this session, the solutions of the HP to manage proactively and with high performance of local and wide area networks will be discussed.
Kürşat Tekinbaş - 4S Bilgisayar, Business Development Gürkan Papila - Citibank, Infrastructure Server Management Head
9 October 2008, Thursday / BÜYÜKADA HALL / 15.15 - 16.15
How Mobile Can You Work With Fixed Communication Solutions?	Corporate Mobility
Changing market dynamics influence in parallel the communication needs of enterprises. The corporate user wants to benefit rapidly from the convergence of the infrastructure of existing fixed networks with mobile networks and use rich communication solutions, which the enterprise offers over the fixed network infrastructure at a wider geography more flexible, active but without making concessions from their corporate security expectations. Corporate users can increase productivity by enriching their fixed network investments with mobility, by carrying their corporate communication solutions on fixed networks to mobile units (PDAs, cell phones, laptops etc.) and with more flexible and secure solutions.
Oset Hoşkan - Alcatel-Lucent, Strategy, Solutions & Marketing Manager

*Waiting for approval.